Equifax Inc. Quarterly report pursuant to Section 13 or 15(d)

GOODWILL AND INTANGIBLE ASSETS (Tables)

9 Months Ended

Sep. 30, 2012

Changes in the amount of goodwill for the nine months ended September 30, 2012, are as follows:

	U.S. Consumer							North America		North America
	Information				Workforce			Personal		Commercial
	Solutions		International		Solutions			Solutions		Solutions		Total
	(In millions)
Balance, December 31, 2011	$	638.4	$	348.5	$	935.0		$	1.8	$	37.5	$	1,961.2
Acquisitions		-		4.1		-			-		-		4.1
Adjustments to initial purchase price allocation		-		-		0.2			-		-		0.2
Foreign currency translation		-		10.0		-			-		0.2		10.2
Tax benefits of stock options exercised		-		-		(1.2	)		-		-		(1.2	)
Balance, September 30, 2012	$	638.4	$	362.6	$	934.0		$	1.8	$	37.7	$	1,974.5

Purchased intangible assets at September 30, 2012 and December 31, 2011 consisted of the following:

	September 30, 2012							December 31, 2011
			Accumulated							Accumulated
	Gross		Amortization			Net		Gross		Amortization			Net
Definite-lived intangible assets:						(In millions)
Purchased data files	$	299.5	$	(237.1	)	$	62.4	$	316.2	$	(240.5	)	$	75.7
Acquired software and technology		34.9		(12.7	)		22.2		68.3		(41.1	)		27.2
Customer relationships		519.7		(155.6	)		364.1		518.2		(130.3	)		387.9
Proprietary database		125.0		(110.9	)		14.1		125.0		(95.5	)		29.5
Non-compete agreements		9.2		(4.9	)		4.3		9.0		(3.1	)		5.9
Trade names and other intangible assets		41.0		(20.5	)		20.5		40.7		(16.7	)		24.0
Total definite-lived intangible assets	$	1,029.3	$	(541.7	)	$	487.6	$	1,077.4	$	(527.2	)	$	550.2

Tabular disclosure of goodwill by reportable segment and in total which includes a rollforward schedule.