
| Jeff
      Dodge | Tim
      Klein | 
| Investor
      Relations | Media
      Relations | 
| (404)
      885-8804 | (404)
      885-8555 | 
| jeff.dodge@equifax.com | tim.klein@equifax.com | 
|  | · | First
      quarter revenue was $461.3 million, up 3 percent from the first quarter of
      2009. | 
|  | · | First
      quarter diluted EPS from continuing operations attributable to Equifax was
      $0.44 and first quarter adjusted EPS attributable to Equifax was
      $0.56. | 
|  | · | Revenue
      increased 3 percent versus the first quarter of
  2009. | 
|  | · | Operating
      margin was 23.3 percent for the first quarter of 2010, down from an
      adjusted operating margin of 24.5 percent in the first quarter of 2009,
      but up slightly from an adjusted operating margin of 23.2 percent in the
      fourth quarter of 2009.  The 2009 adjusted operating margins
      exclude the impact of restructuring charges recorded during these
      quarters. | 
|  | · | On
      April 23, 2010, we sold our APPRO loan origination software product line
      for approximately $72 million.  This business is reported as a
      discontinued operation and was previously included in the results of our
      Online Consumer Information Solutions reporting unit.  The gain
      from the sale we expect to record in the second quarter of 2010 is
      approximately $12 million, after
tax. | 
|  | · | We
      acquired our headquarters building in Atlanta, Georgia, during the first
      quarter of 2010 for cash consideration of $29.1
  million. | 
|  | · | Total
      debt at March 31, 2010 decreased $26.3 million from December 31,
      2009. | 
|  | · | We
      repurchased 0.3 million of our common shares on the open market for $9.4
      million during the first quarter of 2010.  At March 31, 2010,
      our remaining authorization for future share repurchases was $112.5
      million. | 
|  | · | Online
      Consumer Information Solutions revenue was $119.8 million, down 8 percent
      from a year ago. | 
|  | · | Mortgage
      Solutions revenue was $23.2 million, down 9 percent from a year
      ago. | 
|  | · | Consumer
      Financial Marketing Services revenue was $30.2 million, up 10 percent when
      compared to a year ago. | 
|  | · | Direct
      Marketing Services revenue was $18.2 million, down 9 percent from a year
      ago. | 
|  | · | Latin
      America revenue was $55.1 million, up 5 percent in local currency and 20
      percent in U.S. dollars from a year
ago. | 
|  | · | Europe
      revenue was $33.9 million, down 5 percent in local currency, but up 2
      percent in U.S. dollars from a year
ago. | 
|  | · | Canada
      Consumer revenue was $27.2 million, up 4 percent in local currency and 25
      percent in U.S. dollars from a year
ago. | 
|  | · | The
      Work Number revenue was $49.7 million, up 23 percent from a year
      ago. | 
|  | · | Tax
      and Talent Management Services revenue was $45.6 million, down 4 percent
      from a year ago. | 
| Three
      Months Ended | ||||||||
| March 31, | ||||||||
| 2010 | 2009 | |||||||
| (In
      millions, except per share amounts) | (Unaudited) | |||||||
| Operating
      revenue | $ | 461.3 | $ | 446.6 | ||||
| Operating
      expenses: | ||||||||
| Cost
      of services (exclusive of depreciation and amortization
    below) | 200.3 | 187.0 | ||||||
| Selling,
      general and administrative expenses | 112.4 | 122.0 | ||||||
| Depreciation
      and amortization | 40.9 | 36.6 | ||||||
| Total
      operating expenses | 353.6 | 345.6 | ||||||
| Operating
      income | 107.7 | 101.0 | ||||||
| Interest
      expense | (14.2 | ) | (14.3 | ) | ||||
| Other
      income, net | (0.5 | ) | 2.4 | |||||
| Consolidated
      income from continuing operations before income taxes | 93.0 | 89.1 | ||||||
| Provision
      for income taxes | (35.0 | ) | (34.1 | ) | ||||
| Consolidated
      income from continuing operations | 58.0 | 55.0 | ||||||
| Discontinued
      operation, net of tax | 0.6 | 1.1 | ||||||
| Consolidated
      net income | 58.6 | 56.1 | ||||||
| Less:  Net
      income attributable to noncontrolling interests | (1.9 | ) | (1.7 | ) | ||||
| Net
      income attributable to Equifax | $ | 56.7 | $ | 54.4 | ||||
| Amounts
      attributable to Equifax: | ||||||||
| Net
      income from continuing operations attributable to Equifax | $ | 56.1 | $ | 53.3 | ||||
| Discontinued
      operation, net of tax, attributable to Equifax | 0.6 | 1.1 | ||||||
| Net
      income attributable to Equifax | $ | 56.7 | $ | 54.4 | ||||
| Basic
      earnings per common share: | ||||||||
| Net
      income from continuing operations attributable to Equifax | $ | 0.44 | $ | 0.42 | ||||
| Discontinued
      operation attributable to Equifax | 0.01 | 0.01 | ||||||
| Net
      income attributable to Equifax | $ | 0.45 | $ | 0.43 | ||||
| Weighted-average
      shares used in computing basic earnings per share | 126.3 | 126.2 | ||||||
| Diluted
      earnings per common share: | ||||||||
| Net
      income from continuing operations attributable to Equifax | $ | 0.44 | $ | 0.42 | ||||
| Discontinued
      operation attributable to Equifax | - | 0.01 | ||||||
| Net
      income attributable to Equifax | $ | 0.44 | $ | 0.43 | ||||
| Weighted-average
      shares used in computing diluted earnings per share | 128.1 | 127.4 | ||||||
| Dividends
      per common share | $ | 0.04 | $ | 0.04 | ||||
| March 31, | December 31, | |||||||
| 2010 | 2009 | |||||||
| (In
      millions, except par values)  | (Unaudited)  | |||||||
| ASSETS
       | ||||||||
| Current
      assets: | ||||||||
| Cash
      and cash equivalents | $ | 77.1 | $ | 103.1 | ||||
| Trade
      accounts receivable, net of allowance for doubtful accounts of $12.3 and
      $15.1 at March 31, 2010 and
      December 31, 2009, respectively | 258.5 | 258.7 | ||||||
| Prepaid
      expenses | 37.7 | 27.6 | ||||||
| Other
      current assets | 73.5 | 27.4 | ||||||
| Total
      current assets | 446.8 | 416.8 | ||||||
| Property
      and equipment: | ||||||||
| Capitalized
      internal-use software and system costs | 302.4 | 316.6 | ||||||
| Data
      processing equipment and furniture | 180.7 | 184.2 | ||||||
| Land,
      buildings and improvements | 165.3 | 164.5 | ||||||
| Total
      property and equipment | 648.4 | 665.3 | ||||||
| Less
      accumulated depreciation and amortization | (338.9 | ) | (346.0 | ) | ||||
| Total
      property and equipment, net | 309.5 | 319.3 | ||||||
| Goodwill | 1,916.2 | 1,943.2 | ||||||
| Indefinite-lived
      intangible assets | 95.6 | 95.5 | ||||||
| Purchased
      intangible assets, net | 645.7 | 687.0 | ||||||
| Other
      assets, net | 91.8 | 88.7 | ||||||
| Total
      assets | $ | 3,505.6 | $ | 3,550.5 | ||||
| LIABILITIES
      AND EQUITY | ||||||||
| Current
      liabilities: | ||||||||
| Short-term
      debt and current maturities | $ | 157.2 | $ | 154.2 | ||||
| Capital
      lease obligation | - | 29.0 | ||||||
| Accounts
      payable | 26.0 | 35.9 | ||||||
| Accrued
      expenses | 62.6 | 67.7 | ||||||
| Accrued
      salaries and bonuses | 28.7 | 58.1 | ||||||
| Deferred
      revenue | 68.6 | 69.8 | ||||||
| Other
      current liabilities | 86.3 | 77.5 | ||||||
| Total
      current liabilities | 429.4 | 492.2 | ||||||
| Long-term
      debt | 990.6 | 990.9 | ||||||
| Deferred
      income tax liabilities, net | 248.2 | 249.3 | ||||||
| Long-term
      pension and other postretirement benefit liabilities | 119.9 | 142.5 | ||||||
| Other
      long-term liabilities | 54.3 | 60.6 | ||||||
| Total
      liabilities | 1,842.4 | 1,935.5 | ||||||
| Equifax
      shareholders' equity: | ||||||||
| Preferred
      stock, $0.01 par value: Authorized shares - 10.0; Issued shares -
      none | - | - | ||||||
| Common
      stock, $1.25 par value: Authorized shares - 300.0; | ||||||||
| Issued
      shares - 189.3 at March 31, 2010 and December 31, 2009; | ||||||||
| Outstanding
      shares - 126.6 and 126.2 at March 31, 2010 and December 31, 2009,
      respectively | 236.6 | 236.6 | ||||||
| Paid-in
      capital | 1,097.3 | 1,102.0 | ||||||
| Retained
      earnings | 2,545.8 | 2,494.2 | ||||||
| Accumulated
      other comprehensive loss | (330.1 | ) | (318.7 | ) | ||||
| Treasury
      stock, at cost, 60.6 shares and 61.0 shares at March 31, 2010 and December
      31, 2009, respectively | (1,860.5 | ) | (1,871.7 | ) | ||||
| Stock
      held by employee benefits trusts, at cost, 2.1 shares at March 31, 2010
      and December 31, 2009 | (41.2 | ) | (41.2 | ) | ||||
| Total
      Equifax shareholders' equity | 1,647.9 | 1,601.2 | ||||||
| Noncontrolling
      interests | 15.3 | 13.8 | ||||||
| Total
      equity | 1,663.2 | 1,615.0 | ||||||
| Total
      liabilities and equity | $ | 3,505.6 | $ | 3,550.5 | ||||
| Three Months Ended | ||||||||
| March 31, | ||||||||
| 2010 | 2009 | |||||||
| (In millions) | (Unaudited) | |||||||
| Operating
      activities: | ||||||||
| Consolidated
      net income | $ | 58.6 | $ | 56.1 | ||||
| Adjustments
      to reconcile consolidated net income to net cash provided by operating
      activities: | ||||||||
| Depreciation
      and amortization | 42.5 | 38.2 | ||||||
| Stock-based
      compensation expense | 4.4 | 3.7 | ||||||
| Tax
      effects of stock-based compensation plans | 1.4 | (0.1 | ) | |||||
| Excess
      tax benefits from stock-based compensation plans | (1.4 | ) | (0.2 | ) | ||||
| Deferred
      income taxes | (0.1 | ) | 3.2 | |||||
| Changes
      in assets and liabilities, excluding effects of
    acquisitions: | ||||||||
| Accounts
      receivable, net | (5.8 | ) | (10.3 | ) | ||||
| Prepaid
      expenses and other current assets | (7.9 | ) | (3.3 | ) | ||||
| Other
      assets | 3.5 | (0.3 | ) | |||||
| Current
      liabilities, excluding debt | (34.1 | ) | (28.7 | ) | ||||
| Other
      long-term liabilities, excluding debt | (23.4 | ) | (13.8 | ) | ||||
| Cash
      provided by operating activities | 37.7 | 44.5 | ||||||
| Investing
      activities: | ||||||||
| Capital
      expenditures | (50.0 | ) | (15.0 | ) | ||||
| Acquisitions,
      net of cash acquired | (6.0 | ) | - | |||||
| Dividend
      from unconsolidated affiliate | - | 1.0 | ||||||
| Cash
      used in investing activities | (56.0 | ) | (14.0 | ) | ||||
| Financing
      activities: | ||||||||
| Net
      short-term borrowings | 2.7 | 260.1 | ||||||
| Net
      repayments under long-term revolving credit facilities | (4.6 | ) | (270.0 | ) | ||||
| Proceeds
      from issuance of long-term debt | 1.4 | - | ||||||
| Payments
      on long-term debt | (3.1 | ) | (6.4 | ) | ||||
| Treasury
      stock purchases | (9.4 | ) | (9.1 | ) | ||||
| Dividends
      paid to Equifax shareholders | (5.0 | ) | (5.0 | ) | ||||
| Dividends
      paid to noncontrolling interests | (0.3 | ) | (0.4 | ) | ||||
| Proceeds
      from exercise of stock options | 11.6 | 3.4 | ||||||
| Excess
      tax benefits from stock-based compensation plans | 1.4 | 0.2 | ||||||
| Other | (0.2 | ) | (0.5 | ) | ||||
| Cash
      used in financing activities | (5.5 | ) | (27.7 | ) | ||||
| Effect
      of foreign currency exchange rates on cash and cash
      equivalents | (2.2 | ) | (1.0 | ) | ||||
| (Decrease)
      increase in cash and cash equivalents | (26.0 | ) | 1.8 | |||||
| Cash
      and cash equivalents, beginning of period | 103.1 | 58.2 | ||||||
| Cash
      and cash equivalents, end of period | $ | 77.1 | $ | 60.0 | ||||
| 1. | Can
      you provide a further analysis of operating revenue and operating income
      by operating segment? | 
| (in millions) | Three Months Ended March 31, | |||||||||||||||||||
|  | Local Currency | |||||||||||||||||||
|  | 2010 | 2009 | $ Change | % Change | % Change* | |||||||||||||||
| Operating revenue: | ||||||||||||||||||||
| Online
      Consumer Information Solutions | $ | 119.8 | $ | 130.9 | $ | (11.1 | ) | -8 | % | |||||||||||
| Mortgage
      Solutions | 23.2 | 25.4 | (2.2 | ) | -9 | % | ||||||||||||||
| Consumer
      Financial Marketing Services | 30.2 | 27.3 | 2.9 | 10 | % | |||||||||||||||
| Direct
      Marketing Services | 18.2 | 20.1 | (1.9 | ) | -9 | % | ||||||||||||||
| Total
      U.S. Consumer Information Solutions | 191.4 | 203.7 | (12.3 | ) | -6 | % | ||||||||||||||
| Europe | 33.9 | 33.1 | 0.8 | 2 | % | -5 | % | |||||||||||||
| Latin
      America | 55.1 | 45.9 | 9.2 | 20 | % | 5 | % | |||||||||||||
| Canada
      Consumer | 27.2 | 21.8 | 5.4 | 25 | % | 4 | % | |||||||||||||
| Total
      International | 116.2 | 100.8 | 15.4 | 15 | % | 2 | % | |||||||||||||
| The
      Work Number | 49.7 | 40.6 | 9.1 | 23 | % | |||||||||||||||
| Tax
      and Talent Management Services | 45.6 | 47.3 | (1.7 | ) | -4 | % | ||||||||||||||
| Total
      TALX | 95.3 | 87.9 | 7.4 | 8 | % | |||||||||||||||
| North
      America Personal Solutions | 39.7 | 38.4 | 1.3 | 3 | % | |||||||||||||||
| North
      America Commercial Solutions | 18.7 | 15.8 | 2.9 | 18 | % | 12 | % | |||||||||||||
| Total
      operating revenue | $ | 461.3 | $ | 446.6 | $ | 14.7 | 3 | % | 0 | % | ||||||||||
| (in millions) | Three Months Ended March 31, | |||||||||||||||||||||||
| Operating | Operating | |||||||||||||||||||||||
|  | 2010 | Margin | 2009 | Margin | $ Change | % Change | ||||||||||||||||||
| Operating income: | ||||||||||||||||||||||||
| U.S.
      Consumer Information Solutions | $ | 63.5 | 33.1 | % | $ | 73.8 | 36.3 | % | $ | (10.3 | ) | -14 | % | |||||||||||
| International | 28.7 | 24.7 | % | 28.9 | 28.7 | % | (0.2 | ) | -1 | % | ||||||||||||||
| TALX | 21.5 | 22.6 | % | 18.8 | 21.5 | % | 2.7 | 14 | % | |||||||||||||||
| North
      America Personal Solutions | 10.0 | 25.2 | % | 6.0 | 15.5 | % | 4.0 | 68 | % | |||||||||||||||
| North
      America Commercial Solutions | 4.4 | 23.5 | % | 2.3 | 14.4 | % | 2.1 | 93 | % | |||||||||||||||
| General
      Corporate Expense | (20.4 | ) | nm | (28.8 | ) | nm | 8.4 | 29 | % | |||||||||||||||
| Total
      operating income | $ | 107.7 | 23.3 | % | $ | 101.0 | 22.6 | % | $ | 6.7 | 7 | % | ||||||||||||
| 2. | What
      drove the fluctuation in the effective tax
rate? | 
| 3. | Can
      you provide depreciation and amortization by
  segment? | 
| Three Months Ended | ||||||||
| March 31, | ||||||||
| 2010 | 2009 | |||||||
| U.S.
      Consumer Information Solutions | $ | 11.8 | $ | 10.1 | ||||
| International | 5.9 | 5.3 | ||||||
| TALX | 16.6 | 15.5 | ||||||
| North
      America Personal Solutions | 1.3 | 1.1 | ||||||
| North
      America Commercial Solutions | 1.5 | 1.4 | ||||||
| General
      Corporate Expense | 3.8 | 3.2 | ||||||
| Total
      depreciation and amortization | $ | 40.9 | $ | 36.6 | ||||
| 4. | What
      was the currency impact on the foreign
  operations? | 
| Three Months Ended March 31, 2010 | ||||||||||||||||
| Operating Revenue | Operating Income | |||||||||||||||
| Amount | % | Amount | % | |||||||||||||
| Canada
      Consumer | $ | 4.5 | 21 | % | $ | 1.8 | 22 | % | ||||||||
| Canada
      Commercial | 1.0 | 19 | % | 0.5 | 20 | % | ||||||||||
| Europe | 2.5 | 7 | % | 0.5 | 6 | % | ||||||||||
| Latin
      America | 6.8 | 15 | % | 0.8 | 6 | % | ||||||||||
| $ | 14.8 | 3 | % | $ | 3.6 | 4 | % | |||||||||
| 5. | What
      are the quarterly 2009 revenue and operating income impacts of the APPRO
      sale on the U.S. Consumer Information Solutions
  segment? | 
| U.S. Consumer Information Solutions | ||||||||||||||||
| Operating Revenue | Operating Income | |||||||||||||||
| As Reported | Adjusted | As Reported | Adjusted | |||||||||||||
| Q1
      2009 | $ | 210.0 | $ | 203.7 | $ | 75.5 | $ | 73.8 | ||||||||
| Q2
      2009 | 211.0 | 204.9 | 74.3 | 72.9 | ||||||||||||
| Q3
      2009 | 200.7 | 194.9 | 69.4 | 68.0 | ||||||||||||
| Q4
      2009 | 199.0 | 193.1 | 66.0 | 64.5 | ||||||||||||
| $ | 820.7 | $ | 796.6 | $ | 285.2 | $ | 279.2 | |||||||||
| A. | Reconciliation of net income
      attributable to Equifax to diluted EPS attributable to Equifax, adjusted
      for acquisition-related amortization expense and restructuring
      charge: | 
| Three Months Ended | ||||||||||||||||
| March 31, | ||||||||||||||||
| 2010 | 2009 | $ Change | % Change | |||||||||||||
| Net
      income attributable to Equifax | $ | 56.7 | $ | 54.4 | $ | 2.3 | 4 | % | ||||||||
| Restructuring charge, net of tax
      (1) | - | 5.4 | (5.4 | ) | nm | |||||||||||
| Net income attributable to
      Equifax, adjusted for restructuring charge | 56.7 | 59.8 | (3.1 | ) | -5 | % | ||||||||||
| Acquisition-related
      amortization expense, net of tax | 15.1 | 13.5 | 1.6 | 12 | % | |||||||||||
| Net income attributable to
      Equifax, adjusted for restructuring charge and acquisition-related
      amortization expense | $ | 71.8 | $ | 73.3 | $ | (1.5 | ) | -2 | % | |||||||
| Diluted EPS attributable to
      Equifax, adjusted for restructuring charge and acquisition-related
      amortization expense | $ | 0.56 | $ | 0.58 | $ | (0.02 | ) | -3 | % | |||||||
| Weighted-average
      shares used in computing diluted EPS | 128.1 | 127.4 | ||||||||||||||
| B. | Reconciliation of operating income
      to adjusted operating income, excluding restructuring charge, and
      presentation of adjusted operating
  margin: | 
| Three Months Ended | ||||||||||||||||
| March 31, | ||||||||||||||||
| 2010 | 2009 | $ Change | % Change | |||||||||||||
| Revenue | $ | 461.3 | $ | 446.6 | $ | 14.7 | 3 | % | ||||||||
| Operating
      income | $ | 107.7 | $ | 101.0 | $ | 6.7 | 7 | % | ||||||||
| Restructuring charge
      (1) | - | 8.4 | (8.4 | ) | nm | |||||||||||
| Adjusted operating income,
      excluding restructuring charge | $ | 107.7 | $ | 109.4 | $ | (1.7 | ) | -2 | % | |||||||
| Adjusted operating margin
        | 23.3 | % | 24.5 | % | ||||||||||||